Client: Polestar
What: Inspirational floral display
Description: Creating Floral Arrangements using Polestar 4 parts.
The project involves crafting floral arrangements using elements from the Polestar 4, intricately intertwined to resemble flowers. Polestar's design philosophy emphasizes a strict Nordic aesthetic, and the visuals are designed to complement this—minimalistic yet vivid and colorful.
The series includes six images and three films, all of which served as the primary visuals for the 2024 edition of Zurich Design Week, where Polestar was the main sponsor.
Polestar: Instagram / Site
The arrangements used for the film were built in 360°.
All arrangements were initially hand-drawn to ensure that the flowers and the selected Polestar 4 products complemented each other well.
All visuals were captured by Patrik Roos, and cut flowers were provided by Floramor & Krukatös.
